Local Services Ads
Dental Vertical Now Available on Local Service Ads (LSAs)
Dentists can now sign up for Google Local Service Ads (LSAs). Although LSAs are available in 11 different countries this vertical is currently only available in the United States. What “Services” Are Available in the Dentist Vertical? Here is a list of the job types available for the dentist vertical. What Type of Verification Is…
Read MoreBackground Checks No Longer Required for Some LSA Verticals
Quick Recap – What are LSAs? Google Local Service Ads (LSAs) are the sponsored “Google Screened” businesses that show above the map pack and recently started showing in the local finder results on mobile as well. LSAs are available currently for a variety of business verticals and 11 countries including the US and Canada. What…
Read MoreGoogle Adds Google Guaranteed Badges to Google Maps
Tom Waddington just alerted me that Google is now showing Google Guaranteed badges on Google Maps. You can see an example here for Simpson Air: We’ve only been able to spot this label on businesses that are a part of the Google Guaranteed program with Local Services Ads. Google Screened listings do not have it…
Read MoreSo Long Flat Rate Lead Cost. Bidding Mode Coming to Google Local Services Ads
After several years of a flat-rate pay-per-lead pricing model in Local Services ads, Google has added a bidding mode option to some LSA accounts, giving businesses the option to choose the maximum amount they are willing to pay for a lead from their Local Services ad. When did this bidding mode feature appear? Not entirely…
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