Join Carrie and guest host Celina Hendrickson as they discuss the last week in Local SEO, including what’s new at Google, why it’s getting harder to rank for some commercial keywords, deciphering TikTok analytics, LocalU Advanced Virtual, and more!
Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Celina’s Links:
- Google releases September 2022 product reviews update
- Why It’s Getting Harder to Rank for Some Commercial Keywords (+ What You Can Do About It)
- Google On How To Simplify Hreflang Implementation
- Google: Word Count Is Not A Sign Of Thin Or Unhelpful Content
- A Marketer’s Guide To TikTok Analytics
- Google Local Search Ranking Bug Fix Rolling Out
Carrie’s Links
- Google added new content to business guidelines today – via Stefan Somborac
- GBP Suspensions galore
- September core updated is complete as of 9/26
- LocalU Advanced Tickets on Nov 2 – Speakers Announced – Agenda Coming Early Next Week!
- Speakers Announce
- Colan Nielsen @colannielsen
- Elizabeth Rule @ownyourserp
- Phil Rozek @philrozek
- Brandon Schmidt @brandonschmidt
- Amanda Jordan @amandatjordan
- Ben Fisher @TheSocialDude
- Crystal Horton @imcrystalhorton
- + 2 Panels
- Speakers Announce
- LocalU Scholarship Application (apply for a scholarship through Sept 30)
