Join Carrie and Mike as they discuss the last week in Local SEO, including whatās new at Google, Adobeās 2022 emoji usage study, how and why pages arenāt being indexed, upcoming SEO chat on how to know if your content is helpful, LocalU Advanced Virtual, and more!
Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Mikeās Links:
- Ford Just Made a Stunning Announcement. Hereās What It Means for Customers ā Inc.
- Google hits Astroturf trail & deceives SMB in search of support for their issued ā Mike Blumenthal on Twitter
- iOS 16 elevates search but still fails at local and internet search
- Comments on Adobeās 2022 Emoji Usage Trends Survey
- Ranking Drops for Local Service Business
Carrieās Links
- Search Console Adds Section for Merchant Listing & product listing markup
- Mordy Oberstein on Diagnosing how/why pages were crawled not indexed āĀ
- Tl:dr ā complicated ācuteā article titles were a handicap to G understanding what the page/post was about.
- Add more descriptive subheadings
- Carrie is doing SEO Chat ā Thurs @ 1pm ET ā Helpful Content ā How do you know itās helpful?Ā
- LocalU Advanced Tickets on Nov 2 ā Speakers Announced ā Agenda Coming Early Next Week!
- Speakers Announced:
- Colan Nielsen @colannielsen
- Elizabeth Rule @ownyourserp
- Phil Rozek @philrozek
- Brandon Schmidt @brandonschmidt
- Amanda Jordan @amandatjordan
- Ben Fisher @TheSocialDude
- Crystal Horton @imcrystalhorton
- + 2 Panels
- Speakers Announced:
- LocalU Scholarship Application (apply for a scholarship through Sept 30)
