Mike and Carrie bring you the top news from the past week in local search, including what’s new with Google Business Profiles big brands like Target, Amazon, and Walmart making big changes, toxic links, and the 2022 Sterling Sky Local SEO Blackbelt Quiz is ready for you to test your skills! Do you have what it takes to be a Local SEO black belt?
Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Mike’s Links:
- Target’s new hourly wage will soon be as much as $24
- Amazon Ends Bookstores, Review Trust Down, CX a Google Ranking Factor
- Here Comes the Full Amazonification of Whole Foods
- Toxic links: Here’s why you can often ignore them
- Tripadvisor, Google Maps Suspend Reviews of Some Russian Listings
- Google Business Profiles May Require Additional Verification
- Ben Fisher: GBP offering promo to add Woo Commerce Link to profile
- Google Test “Confirmed by phone call x Weeks ago” label for opening hours in Location Panel
- Claire Carlile: Post Insights now available to GPB search interface
- Franchise Owners Should be Managing Franchisee Business Listings & Expectations
Carrie’s Links
- Walmart moves further into Livestream shopping | Retail Dive
- 2022 Local SEO Blackbelt Quiz – Sterling Sky Inc – Colan Nielsen
- New Recorded Video Verification for Google Business Profiles – Yan Gilbert – Sterling Sky
- Happy 5 year birthday, Sterling Sky (in April)
- Video: Last Week in Local for Week Ending May 16, 2022 - May 16, 2022
- Video: Last Week in Local for Week Ending May 9, 2022 - May 9, 2022
- Video: Last Week in Local for Week Ending May 2, 2022 - May 2, 2022