Mary and Carrie discuss why email marketing is still worth your time, how Google Data Studio can help you with keyword research that will convert, and a whole lot of things going on over at Google.
Last Week in Local is your one-stop source for all of the interesting and important articles from the previous week. It covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Maryās Links:
- Email Marketing and Why itās So Important ā Social Media Today
- Create Your Own Email Newsletter ā Weāll Show You How! ā Email Tool Tester
- The Ultimate Google Data Studio Dashboard for Local Keyword Research ā Andy Simpson ā BrightLocal.com
- Whitespark Local Search Summit ā Site Review Clinic Opportunity ā Whitespark
- Why did Executive Roof Services Sue Over Negative Review ā Jason Brown ā Review Fraud
- Alliance Linking: More Stories behind a real-life Link Building Case Study ā Dixon Jones, Majestic.comĀ
Carrieās Links:
- A reminder on qualifying links and our link spam updateĀ
- Posts for Hotels is ānot working as intendedā and will be going away when Google gets it fixed ā Joy Hawkins via Twitter
- Google Tests The Local Pack With Map Placed On Right Side via SERoundtable & Kishanu Karmakar on Twitter
- Google categorizes what organic search traffic drops look like Barry Schwartz via SearchEngineLand.com
- Google Now Shows āRanking Factors Boxā in SERPs to Explain Results ā Jamie Pitman, BrightLocal.com
- Do Google Posts Impact Ranking? ā Joy Hawkins, SterlingSky.ca