Join Mike and Carrie as they discuss the last week in Local SEO, including what’s new at Google, the value of great content, what’s new in the world of link building, the influence of reviews on conversions, LocalU Advanced Dallas, ChatGPT, and more!
Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Mike’s Links
- Move from Content Creation to Content Creativity In 2023 – Local University
- Survey Of 755 Link Builders Shows What Works In 2022
- Cyrus Sheard thread on Link Builder Survey on Twitter
- FTC, States Sue Google and iHeartMedia for Deceptive Ads Promoting the Pixel 4 Smartphone
- The Influence of Reviews on Conversion
- Mike Blumenthal on new Google Profile Image bug on Twitter
- Smart Move, Google
Carrie’s Links
- Review & Service Attributes: Do they affect how long a review stays at the top of a listing?
- LocalU Dallas April 26 – tickets on Sale – https://localu.org/dfw-23 Lorenzo Hotel – Downtown Dallas
- Google Shows Download Your Google Business Profile Data When You Remove Your Listing
- Google Business Profile Can Notate Previous Location
Tip of the week – What’s the 1 thing we covered that you should read if your time is limited?
ChatGPT – Understand the pros, cons, and possible utilization of this very smart new tool in our arsenal.