April 5, 2022
Time: 8:45 am – 5:30 pm Eastern
Virtual!
April 5, 2022
Time: 8:45 am – 5:30 pm Eastern
Virtual!
As always, we promise completely new content, never presented before at ANY conference!
Just $99/person for access to the full day of information – live or on-demand!
A full-day Local SEO Conference for Internet Marketing Professionals
We’ll have on-demand sales ready in a few days!
We’re bringing in some of the leading online marketing experts.
Grab your coffee & let's go over how the day will progress, how to ask questions, give feedback, etc!
Charli Hunt, Founder, Proof Content
Content should be a big part of your Local SEO strategy. But after you’ve helped people find your business how do you win them as customers? Charli’s nine tips include writing content in a similar voice to your customers’, answering key questions, and adding your own unique flair.
Curtis Boyd, Founder, The Transparency Company
Our topic is about combating fake reviews, both positive and negative. We're going to dive into the data and analytics of 1000 fake review takedown requests. We're going to explore what methods worked better and what types of reviews were being removed more frequently. We're also going to examine the amount of time was spent, so you can see from our experience which reviews are more worthwhile to dispute.
Amanda Jordan, Director of Digital Strategy, RicketyRoo
Step up your analysis and reporting with Google Data Studio. Automation and tools should make your job easier, not more complicated. You will learn how to use Google Data Studio to make reporting and analysis easier including quickly, practically and efficiently creating keyword reports, backlink reports, GBP reports, and more.
Joy Hawkins, Founder, Sterling Sky
According to the 2021 Local Search Ranking Factors Study, Local SEOs are very divided on if spam fighting still works as an effective strategy. In this presentation, Joy breaks down what they've learned from analyzing 5306 listings over the course of 3 years in 16 different industries. Find out what works, what doesn't, and how you can be sure to spend your time wisely to maximize the ROI from dealing with spam on Google Maps.
Matthew Hunt, Founder, Automation Wolf
LinkedIn is greatly overlooked as a channel for most local businesses and this is a BIG missed opportunity, as you can leverage LinkedIn to build strategic partnerships to drive an avalanche of leads and sales for your businesses. In this session, we'll unpack 6 simple ways a local business can leverage LinkedIn to grow revenues and strategic partnerships in their local community.
Noah Learner, Product Director, Two Octobers
What do we do when there’s no data? Join Noah Learner to learn how to build content that is either brand new for a website or brand new to you as an SEO. We’ll go beyond keyword research to teach you the workflows to build topic maps, internal linking maps and content briefs to both break into the SERPS for new topics and win more budget from stakeholders for your efforts.
Yan Gilbert, Senior SEO Analyst, Sterling Sky Colan Nielsen, VP of Local Search, Sterling Sky
We'll talk about November/December 2021's Vicinity Update, what it has impacted, how a business can recover, and how we think it will evolve
Andrew Shotland, Founder, Local SEO Guide
Stakeholders always ask for forecasts SEOs hate giving forecasts because who really knows? Here are common ways SEOs do forecasting. They are often pretty flaky. Could we create a model that is based on historical data and tied to investment? Here’s how we approached it and here’s how it works. You can do this yourselves and shut those pesky stakeholders up."
Mike Blumenthal, Co-Founder/Analyst, Near Media
All Speakers
We'll have as many back as we can to answer any final questions you may have, or that didnt get addressed earlier in the day or on Slack! Here's your chance!
We’ve been able to invite many to LocalU through our Scholarship Sponsorship Program over the last 18 months. We’d like to continue that mission!
If you’d like to help, please purchase scholarship sponsorships by clicking on the button below – add as many scholarships to your cart as you’d like and check out. Upon payment, Carrie will contact you for your logo and link info so we can say “thanks” here on the website and on our social channels.
We’ll process the scholarships and award them through the days leading up to the event. As stated, the LocalU/SterlingSky team will match all scholarship sponsorships 1:1!
If you have any questions, don’t hesitate to reach out to Carrie at online@localu.org.
While we wont be hosting an in-person networking event with this conference – we encourage everyone to head on over the the Local Search Forums to meet other local search professionals and business owners – ask questions and get to know one another!
Interested in sponsoring a LocalU event? Let us know – we have a few different sponsorship packages available for you to choose from. If you have any questions or would like to initiate a sponsorship, Email Carrie at online (at) localu.org