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Upcoming Events

Find out the latest dates and places for Local University events.  Since launching in February 2010, Local University has helped thousands of local U.S. businesses take control of their online presence. We’re advocates for search engine optimization (SEO) best practices that will lead to sustained, long-term search engine rankings for local enterprises, both big and small.

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LocalU Advanced – Virtual Conference

Recorded June 3, 2020
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Purchase Access to LocalU Virtual Recorded 6/3/2020

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Video: Last Week in Local for Week Ending November 22, 2021

Carrie and Mike discuss all the best news in local search from the past week, and this past week was a good one! This week they’re discussing retail automation, disappearing GMB categories, a hotel calling the police on a granny over some hurt feelings, Apple maps, more local search news,…

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Video: Last Week in Local for Week Ending November 15, 2021

This week, Mike and Carrie discuss our upcoming LocalU Advanced event on Nov 30, what’s new at Google, the 2021 CTR Research Study, big web brands using political allies to battle antitrust probes, and more!   Last Week in Local is a look back at the interesting and important articles…

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Video: Last Week in Local for Week Ending November 8, 2021

This week, Mike and Carrie dive into Google’s history of product name changes, video best practices, the debate between the value of pipes vs dashes in title tags, how to perform great SEO audits for multi-location businesses, what your reviews say about you, and more!   Last Week in Local…

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Video: Last Week in Local for Week Ending November 1, 2021

Join Carrie and Mike as they discuss what’s new with Google My Business, Facebook becoming Meta, Google Shopping, visual search, and so much more!   Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers…

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Video: Last Week in Local for Week Ending October 25, 2021

Join Carrie and Mike as they talk about how ratings and reviews affect local SEO, what’s new at Amazon, review carousels in local finder results, Tesco’s first checkout-free store, and more!   Last Week in Local is a look back at the interesting and important articles from the previous week….

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Video: Last Week in Local for Week Ending October 18, 2021

Join Mike and Carrie as they discuss what’s new in the SERPs, including continuous scroll on mobile, getting images in mobile results, indented results, and LSA showing in the local finder and map pack. They also look at Amazon’s major seasonal hiring surge,  fake reviews, franchisees’ responsibility to their own…

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