This topic contains 9 replies, has 2 voices, and was last updated by Gregory T'Kint Gregory T’Kint 5 years, 5 months ago.

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  • #3540
    Gregory T'Kint
    Gregory T’Kint
    Participant

    Hi,

    Admittedly I don’t live in the Google Places Dashboard for our organisation, but when I got back to it today I encountered Bright Red “EDIT” buttons all over my Google Places Dashboard as you can see below:
    EDIT All Red notifications

    The odd thing is that once I click on the individual Branch listings that require this supposed edit, I am presented with a “Please review your information” notification. I have spent quite a while updating our branches’ address data recently to be 100% in-line with Royal Mail’s data…
    Please review your information

    Why am I all of a sudden presented with these rather bold EDIT notifications, while I have just spent quite some time updating all our listings? Yes Google, I did mean it…

    Anyone else encountered this?

    #3541

    Mike Blumenthal
    Keymaster

    This project of Google’s first rolled out in Australia and then moved to Cananda and has recently rolled out worldwide. We do not know fully why Google is asking you to do a “null edit” (ie hit submit even if data doesn’t change) but we think that 1)it may have to do with proving their relationship to the customer to their licensees or it might have to do with legalities around moving the listings into the Plus environment and being sure that you are are in fact the owner of the listing.

    Regardless, a simple edit and submit will make the message go away. Unlike in Australia the failure to respond will not cause the listing to be taken down.

    #3568
    Gregory T'Kint
    Gregory T’Kint
    Participant

    Thanks Mike for your prompt feedback… much appreciated.

    I just wish Google would stop changing my perfectly good address details (100% consistent with Royal Mail).

    #3570

    Mike Blumenthal
    Keymaster

    Google bases their addresses on their geo database and Maps not on the postal addresses. Often there is a match but not always. It is conceivable to go into MapMaker and change the underlying data to better reflect the postal address but more often than not that is an exercise in futility.

    The real question is whether Google resolves both addresses accurately and the the same spot on the map. Have you tested entering both into Google Maps and see where the pin drops? If the pin is in the same spot then they understand both but have chosen to use theirs instead of the postal office.

    #3575
    Gregory T'Kint
    Gregory T’Kint
    Participant

    Hi Mike,

    Thanks for your feedback. It’s just that I went a little OCD on NAP consistency after seeing David Mihm’s presentation at SearchLove London in 2012. And then it feels a little odd that Google+ Local is the only “citation” that is not consistent. But hey, hopefully Google might adapt if the rest of Internet shows the “correct” NAP details.

    Google Places feels rather random at times.
    Yesterday as I was going through all the “RED Alert” listings, I noticed that our branch in Oldham was now all-of-a-sudden showing (almost) correct address details. I wasn’t really sure if this was due to the fact of doing some citation building last Friday (would be rather quick) or if this was due to Joel Headley‘s intervention as can be seen below (bottom of the page):

    Google+ Primary Category Shown Due to Alphabetical Sort?

    Yesterday:
    Coulton Close
    Unit G, Oldham Central Trading Park
    Oldham
    OL1 4EB

    In order to be 100% consistent with our actual address details, I swapped Address Line 1 and 2 around.

    Today:
    The listing reverted back to its original stripped down address details… Sigh!
    Coulton Close
    Oldham
    OL1
    Oldham listing back to stripped down address details

    OL1 is not a valid postcode really.

    Conclusion:
    What conclusion should I make?
    1) I probably should not have edited the address details yesterday (they were much better already). Kicking myself!
    2) Did Joel correct the situation previously, or was this affected by the little citation building we did last Friday (only about 6 or 7 directories)
    3) If Joel corrected this, how?

    Your input would be greatly appreciated.

    Many thanks in advance,
    Kind regards

    Greg

    #3577

    Mike Blumenthal
    Keymaster

    I can’t speak to what Joel may have done.

    It is more likely that the machine logic reset results to something the machine trusts more.

    1- have you checked google’s trusted source to see if the problem originates there?

    2-do both addresses resolve correctly in Maps?

    #3578
    Gregory T'Kint
    Gregory T’Kint
    Participant

    Hi Mike,

    1) Not 100% sure what you mean by Google’s Trusted Source in this context. But Google Places uses a link to Royal Mail’s Postcode Finder – in the Address Edit window – in order to verify that you are using correct address details. I have edited again to see what happens by tomorrow.

    2) I have put both Postcodes, respectively OL1 4EB and OL1 in Google Maps. Please see below for the results.

    OL1 4EB
    OL1 4EB resolves rather well

    OL1
    OL1 is a bit off

    Google’s machine “logic” is not that logic really 😉

    #3582

    Mike Blumenthal
    Keymaster

    1)Google’s Trusted Source in this context.

    Google gets data from a primary data souce. Often that source is trusted over your input and often overrides your input. You need to do a search to see if you can find data sources that have the non optimal address and change it there.

    2)See my comment below

    #3589

    Mike Blumenthal
    Keymaster

    I just checked and they do resolve to the same location. When I said to check the addresses I meant the full address with street not just the code.

    So this Coulton Close, Oldham OL1, United Kingdom and this Coulton Close, Oldham OL1 4EB, United Kingdom both drop the pin correctly.

    You have nothing to worry about as Google IS resolving it correctly and thus associating your nap correctly.
    1-Google knows that your nap with or without the 4EB and associates with your listing
    2-Customer can drive to your address correctly.

    Hooray!
    No need to spend any more time on it.

    #3600
    Gregory T'Kint
    Gregory T’Kint
    Participant

    Hi Mike,

    Many thanks for your comprehensive feedback.

    One less worry then 🙂

    I went back to check which first tier data provider would be influential.
    Going back to David Mihm’s Local Search Ecosystem (UK), I can see a correlation with Local Data Company’s address data for our branches. But again it is not an exact match neither.

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