So, part of the reason we were debating about moving away from his name was for SEO value and the other part was due to a person that went crazy, created multiple accounts, and posted MANY negative reviews about him everywhere. He did get a lawyer and get one review site to drop the postings as they all came from the same IP address. I am curious what you all would suggest to help with negative reviews?
I would agree with the notion of a brand as well, although perhaps something along the lines of
would get you the benefit of both a brand and a location.
In terms of negative reviews, this would actually be a very good reason NOT to do Dr. Leonard Weiss, in this field…sites like HealthGrades and Vitals are always going to attach to the practitioner, and not a practice, so branding as an entity rather than a person might be a better way to go…