Posts Tagged ‘google’
Video Deep Dive: Facebook and Local Attribution
This is the 23rd installment this year of our Deep Dive Into Local series. For the week ending Monday, June 27th, Mary Bowling and Mike Blumenthal shared their thoughts about the previous week in local. The complete video, including links and commentary on critical happenings of the previous week is posted in the Local U…
Read MoreGoogle Trusted Verifier Program: It was there and now it’s not
Early today at Linda’s forum and in the Local U forum it was reported that Google had rolled out a new Google Trusted Verifier Program that allowed folks in the field to verify a business instantly. However it now appears that the help files were released prematurely and they were all removed from Google. Or…
Read MoreGoogle Cautions Against Local SEO Scams
Update 4/23/15: Google has updated their help file with additional information about these scams: Local SEO telephone scams claiming to be Google and targeting local businesses continue unabated. The pitch, promising to help fix your listing or rank you number one, ring into small business phone lines with the regularity of Big Ben, hour after hour, year after…
Read MoreUpdated (June 2017) Rules for Google My Business Listings
Google Local Business Listings Google local business listings can appear in 3 places in the search results for Google: in Google Maps, in the local pack and within the localized organic Google web results. Since Google owns the lion’s share of local search traffic AND organic search traffic, it’s very important that both your website…
Read MoreHow Do I Merge My Google + Pages? Usually You Can’t, Now What?
UPDATE June 3, 2014: Google has announced a feature that now allows a Brand Page to Become Google+ Local Page. Please read this newer article before reading the following. The question of how to handle the existence of two (or more) G+ Pages for a given local business has become a frequent one. Over the past…
Read MoreGoogle Announces +Post Ads: Allowing Google+ Brands to Reach Millions
Google has announced a new feature that will be available in beta for a limited set of AdWords advertisers: +Post Ads. How do they work? Similar to promoting or boosting a post on Facebook, +Post ads allow you to turn your Google+ content strategy into ads to amplify the reach of your posts. However, Google is taking…
Read MoreGoogle’s Carousel: Its Impact On Analytics … & A Spokane Taco Truck
How has Google Carousel impacted your local search traffic? Much like Aaron Weiche’s blurry Bigfoot analogy (ask him about it next time you see him), Google Carousel results are a tad blurry. At first glance, the change appears to result in a drop in Google local traffic. Granted, these are only two examples (from restaurant…
Read MoreA Heat Map Click Study For Google’s Local Carousel Results
Last week I published a post where we recorded 10 random people’s reaction to Google Local Carousel results. I really found some great takeaways by looking at qualitative instead of quantitative behavior of searchers. After the study though, I wondered what the Click Through Rates of Carousel might be. In our study of 10 we found only…
Read MoreHave You Tried Google Support for Local Lately?
Since the dawn of Local Search, getting meaningful support for problems with local business listings on Google has been hit or miss. For a long time, the attitude seemed to be that a free product didn’t warrant any support, but the problems that so many SMBs experienced with their listings were so dire that it…
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