Also get Schema Local Business markup on those pages – the easiest way to implement is using jSON – I recommend James D Flynn’s tool here: https://www.jamesdflynn.com/json-ld-schema-generator/
Carrie Hill – Just curious what would happen once we add this schema to the pages, will something change with SERP display for local?Christopher CastellanoMember
We are dealing with 70+ locations, so we want to constantly monitor these locations (as hours and phone numbers randomly changes). We have checked third party tools like Reach Local, Moz local overwriting the data but that is not it.
Thanks for that, i’m speaking to the Synup guys at the moment if that falls through i will get in touch with Andrew S.
I might be able to help you out! I’ll send you an email and we can chat about your needs.
Only fool is me… been on my radar just didn’t have time or person to do it for me… when I realized that I did have the person… actually people.
I had to first get my post processing effectively set up, and train them. Obviously last week in local required someone to be available to do the work every Monday afternoon. Found and trained them (my semi-retired brother). Then once that was in place I needed someone like Carrie Hill to just finish the set up for the Podcast and to show the post processing person how to do it.
So anyway it took a bit longer than I had hoped. But its done, its efficient, can be done in a timely way and should flow well.
For those who are interested I am using
1- Apple Notes to gather and track stories throughout the week and as a teleprompter. This works across my phone, my two desktops and iPad. So no matter where I am reading something I can capture the link and comment
2- Skype for the video meeting. Probably not the best but everyone has it.
3- Call Recorder to record the audio & video and to create an mp4. One time $39 app that formats the audio and video from Skype into MP4
4- iMovie to add the titles and adjust the audio and to export to video and audio formats
5- Wistia to host the video
6- Buzzsprout to host the audio and publish the podcast to Apple & Google Play
7- WordPress where I copy & paste articles from Notes, embeds from Wistia & Buzzsprout to create the weekly post
8- I copy & paste the links to Tidings to create the email newsletter (I could do this directly to Mailchimp as well but I like Tidings)
9- Mailchimp to send it.
10- For Deepdive we post to Speechpad for a transcript
11- We copy and past, edit the Speechpad transcript and then use the wordpress embeds from Wistia & Buzzsprout.
We end up creating each week
-two (v)blog posts a week.. one with curated links and the other with a transcript
-one email blast of the curated links
-two podcasts every week.
Recording takes about 30 minutes, post processing & creation takes about 90 minutes a week.
Areas that could use improvement are in the recording quality from Skype and the mic
I am still looking for the perfect wireless lavaliere mic to improve the audio quality. I tend to not be able to do well with a stand mic as I drift away from it. Any suggestions?
I am convinced that the flow and technologies offer up a great content play for local businesses and local agencies, in person or remotely
January 20, 2014 at 4:09 pm #2317
- This reply was modified 2 years, 9 months ago by Mike Blumenthal.