Join Mike, Mary & Carrie as they discuss the latest news from the last week in local – including ADA woes for Dominoes, Amazon & Google in HOt Water over fake reviews in the UK, LocalU Advanced Agenda & much more!
Last Week in Local is a look back at the interesting and important articles from the previous week. It covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Mike’s Links:
- What Google’s FAQ Schema Update Means For Your SEO Strategy – Brodie Clark Consulting
- Rich Snippets, including review, how-to, and faq, can be impacted by Google’s broad core updates (and other major algorithm updates) – GSQU.com
- Domino Pizza’s Website Violated the Americans With Disabilities Act (ADA)-Robles v. Domino’s – Technology & Marketing Law Blog
- Google My Business for Vacation Rentals (Holiday Homes) – Clearing Up The Confusion – Online Ownership
- To Post or Not to Post: 7 Quick Tips for Google Posts – Joy Hawkins – Moz.com
Mary’s Links:
- Amazon and Google investigated in UK over fake product reviews – CNN.com
- The Complete Guide to GMB Attributes for Local SEO – Marshall Nyman – SearchEngineJournal.com
- Structuring Your Website’s Menu Layout for SEO – MadMangoMarketing.com
- Vibranium and Other Elements of Local Landing Pages That Actually Convert – Amanda Jordan – LocoMotive.agency
- GMB Everywhere – Free Local SEO Tool – GMBEverywhere.com
- Local Search Summit by Whitespark – Summit.Whitespark.ca
Carrie’s Links:
- How to Influence “Years in Business” in the Local Pack Results – Joy Hawkins – SterlingSky.caÂ
- Google My Business Management 101 – Niki Mosier – BrightLocal.com
- Google Local Pack Review Filters Smiley Faces – Spotted by Claire Carlile – reported by Barry at SERoundtable.com
- LocalU Advanced Agenda Published – Tickets $99Â
Local SEO Analyst/Community Manager at Sterling Sky, Inc.
Carrie HIll is a Local Search Analyst with Sterling Sky, Inc., and community manager for LocalU.org.Her background in online marketing started 12 years ago in a small agency focused on the hospitality industry.
Since then Carrie has become an expert on technical SEO and website structure issues, as well as an industry speaker on Local Search, Google My Business, and the Semantic web.
Since then Carrie has become an expert on technical SEO and website structure issues, as well as an industry speaker on Local Search, Google My Business, and the Semantic web.
Latest posts by Carrie Hill (see all)
- Video: Last Week in Local for July 6, 2021 - July 6, 2021
- Video: Last Week in Local for Week Ending June 28, 2021 - June 28, 2021
- Video: Last Week in Local for Week Ending June 21, 2021 - June 21, 2021