Join Mike and Carrie as they discuss how to increase leads using images, Amazon’s AI punishing delivery drivers, and a whole lot of things happening at Google -including GMB attribute updates, ranking info, and some changes that hotels should be aware of.
Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Mike’s Links:
- Amazon’s AI-powered cameras punish its delivery drivers when they look at side mirrors or when other cars cut them off, report says
- Is Bloomie’s the future of department stores?
- Scrape Google Suggest at scale – Antoine Eripret
- Google rolls out ticket booking links, ‘Things to do’ ads and an eco-certified badge for hotels
- Introducing Things to do on Google – Hotel Center Help
- Google SERP Feature Notes – Brodie Clark Consulting
- How to Use Images to Increase Leads [2 Local SEO Case Studies]
Carries links:
- GMB adds Latino-led Attribute – spotted by Colan Nielsen on Twitter
- Red Attributes text in GMB
- Google Local Filler Content Isn’t Good UX, and Needs Revisions
- Semantic Relevance of Keywords
- Google 200 Ranking Signals Figure Is Misleading
Erin has been working in digital marketing since 2005 and has specialized in social media and brand reputation since 2010. Erin is passionate about community and loves assisting brands in finding their place in the social and local spaces.
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Thank you for sharing insight