Join Mike and Carrie as they discuss the last week in Local SEO! They’re talking about what’s new at Google, fighting fake review attacks, managing GBP department listings, advancing your SEO career, LocalU Dallas, and so much more!
Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search.
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Mike’s Links:
- Step-by-Step Guide to Fighting Fake Google Review Attacks
- Mike Blumenthal on Twitter: Summary of Guide to Fighting Fake reviews
- How WIRED Will Use Generative AI Tools
- Jennifer Slegg on Twitter: Finding ChatGPT generated content
- DOJ pushes ahead with Google Maps antitrust probe
- Walmart’s store-fulfilled delivery sales nearly triple in two years
- Google Updates Reviews Guidelines For Personal Information & Fake Engagement
- Managing Google Business Profile Department Listings
- Shelfies: Why and Where Local Businesses Should Publish Them
- Colan Nielsen on Twitter – Manually entered GPB products now showing in commerce
- David Mihm on Twitter Yelps’s use of all BOLD business names
Carrie’s Links:
- Google asks for business link to BBB in assistive help flow as you sign up a new location/business
- New Featured Snippet – bigger text, blue highlighting what is important
- Noah Learner’s Whiteboard Friday on how to Advanced your SEO Career
- BrightLocal and Claire Carlile redid her GMB 101 course with updates for NMX, etc.
- Attend LocalU Advanced in Dallas – April 26, 2023 – Tickets just $649
Tip of the Week:
- Mike Blumenthal’s Twitter Thread on a Step-by-Step Guide to Fighting Fake Google Review Attacks