Google Adds “Add a Map to Your Website” Feature to Google Business Profiles
Colan Nielsen

It appears that Google has added a new feature to the New Merchant Experience (NMX), which is the new in-search editing interface, that allows a business to create a custom map to add to their website.

When you first select the module, you will be taken to “Try it now”

add a map to your website

Once you select “Try it now”, this is the page that Google takes you to when you launch the feature.

add a map to your website via GBP

I think the most obvious use case here is for multi-location businesses that want to create a map highlighting all of their locations.

Have you come across this feature yet? Let us know in the comments.

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Colan started in the local SEO world back in 2010 and is also deemed a product expert by Google as a Top Contributor on the Google My Business Forum. He is a contributor to Moz’s famous Local Search Ranking Factors survey and is a former Google MapMaker Regional Lead. Read Colan's full bio here.