Google Adds “Add a Map to Your Website” Feature to Google Business Profiles
Colan Nielsen

It appears that Google has added a new feature to the New Merchant Experience (NMX), which is the new in-search editing interface, that allows a business to create a custom map to add to their website.

When you first select the module, you will be taken to “Try it now”

add a map to your website

Once you select “Try it now”, this is the page that Google takes you to when you launch the feature.

add a map to your website via GBP

I think the most obvious use case here is for multi-location businesses that want to create a map highlighting all of their locations.

Have you come across this feature yet? Let us know in the comments.

Colan started in the local SEO world back in 2010 and is also deemed a product expert by Google as a Top Contributor on the Google My Business Forum. He is a contributor to Moz’s famous Local Search Ranking Factors survey and is a former Google MapMaker Regional Lead. Read Colan's full bio here.