Sterling Sky’s Colan Nielsen spotted some new attributes visible on knowledge panels via desktop this week, but as this thread at LocalSearchForum indicates, its very category-specific at this point. Previously these were seen on mobile Local Knowledge Panels – the desktop visibility is new and seems to be rolling out across different categories and markets.
Not all categories in GMB receive attributes like “LGBTQ Friendly.” You may not have this option for your business or the businesses you manage. There is a great bit of research done by Krystal Taing on which primary categories receive specific attributes – if you’re not sure what should be available for your primary category – check it out!
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