A Local Homage to Google Reader

With the official sunset of Google Reader yesterday, I thought I’d pay a simple homage with a few stories that have come across my screen in the last few months I’ve not yet had time to comment on. The Social Media Reality for SMBs Small businesses who’ve done more than dip their toes into the…

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Small Businesses Use Mobile Devices, But Don’t Optimize For Them

In writing about small businesses for about 7-8 years now, I’ve noticed one thing time and time again: Surveys about SMBs and technology (or marketing) often have conflicting data — sometimes in the same survey! That’s the case with the recent 2013 AT&T Small Business Technology Poll, which indicated that a strong majority of small…

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86% of Smartphone Owners Use Device for Local Search

You’ve probably suspected that local search is increasingly going mobile, and this stat from the recently released 2013 Local Search Study is more evidence. In just one year, local search on smartphones (as self-reported by smartphone owners) jumped from 61 percent to 86 percent — that’s a 41 percent increase in just one year. Those…

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