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News from the Leading Edge of Local Search

Local Search

What is Local SEO?

The acronym SEO stands for Search Engine Optimization, so Local SEO is Local Search Engine Optimization, but what does that really mean? You can find all kinds of confusing definitions of SEO, but for a local business SEO means making it as easy as possible for prospective customers to find…
Mary Bowling
April 11, 2013
Announcements

Local U is Coming to Philadelphia (Sign-Up Today!)

The Local U faculty is excited to be headed to Philadelphia next month for a Local U workshop that's being presented with the Philadelphia Business Journal. It's scheduled for Thursday, May 9th, at the University of the Sciences' McNeil Science & Technology Center (600 South 43rd Street). Registration and check-in…
Matt McGee
April 8, 2013
Local SearchMobile

86% of Smartphone Owners Use Device for Local Search

You've probably suspected that local search is increasingly going mobile, and this stat from the recently released 2013 Local Search Study is more evidence. In just one year, local search on smartphones (as self-reported by smartphone owners) jumped from 61 percent to 86 percent -- that's a 41 percent increase…
Matt McGee
March 29, 2013
Announcements

LocalU Faculty Speaking at PubCon New Orleans

PubCon New Orleans is about a month away and three members of the Local University Faculty -- Mike Ramsey, Will Scott and I -- are all speaking on the topic of Local Search.  If you're attending, please introduce yourself to one or all of us. We love talking Local with other…
Mary Bowling
March 28, 2013

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Video Deep Dive: Mobile tool set from Mobile Moxie

This is our Deep Dive Into Local from May 13, 2019. In our Deep Dive series, we take a closer look at one thing in local that caught our attention and deserves a longer discussion. Join Carrie Hill & Mary Bowling from Local University as they discuss the robust and…

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Video: Last Week in Local 6/24/2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. Last Week in Local is now available as a podcast. Sign up…

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Video Deep Dive: ThriveHive Grader w/David Mihm

This is our Deep Dive Into Local from April 22, 2019. In our Deep Dive series, we take a closer look at one thing in local that caught our attention and deserves a longer discussion. This episode takes a Deep Dive into Thrive Hive Grader w/David Mihm, Mike Blumenthal &…

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Video: Last Week in Local 6/17/19

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. Last Week in Local is now available as a podcast. Sign up…

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Video: Last Week in Local June 10, 2019
Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It's not always 15 minutes but we are never... Listen
Video: Last Week in Local June 3, 2019
Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It's not always 15 minutes but we are never... Listen