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News from the Leading Edge of Local Search

Building Trust for Your Service Area Business

  As a local service area business, your goal is to find new customers and grow your business. Digital marketing efforts like local SEO and paid ads can help you find new customers, but you still need to convince them that you are the best option for their needs. This…
Guest Author
May 17, 2019

Video: Last Week in Local May 13, 2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It's not always 15 minutes but we are never off by more than 10 minutes or so.; Uber, Google I/O, Technical SEO, Voice, Structured Data, FTC, Spam; MUCH MORE!…
Mike Blumenthal
May 13, 2019

Video: Last Week in Local May 6, 2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It's not always 15 minutes but we are never off by more than 10 minutes or so.; Last Week in Local is now available as a podcast. Sign up…
Mike Blumenthal
May 6, 2019

The Expert’s Guide to Local SEO – April 2019 Updates

What's New? It's May! We're nearly to summer, are you ready? Joy is so very close to releasing the guide in a searchable, subscription based, website format - easier to update, and easier for you to find the things that are important, quickly! Hopefully we have usernames and passwords to…
Carrie Hill
May 2, 2019

Video: Last Week in Local April 29, 2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It's not always 15 minutes but we are never off by more than 10 minutes or so.; Last Week in Local is now available as a podcast. Sign up…
Mike Blumenthal
April 29, 2019

Video: Last Week in Local April 22, 2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It's not always 15 minutes but we are never off by more than 10 minutes or so. Last Week in Local is now available as a podcast. Sign up…
Mike Blumenthal
April 22, 2019

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Deep Dive: Answering Q&A Online with Brandon Schmidt

With the new markup features available for questions and answers, and the importance of managing the Q&A within your Google Business Listing, making the most out of this customer/client-driven content is becoming more important. Join Carrie Hill and Brandon Schmidt of YDOP in Lancaster, PA as they discuss some of…

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Video: Last Week in Local 9/3/19

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. Important Links from Last Week in Local – Dystopia in Local Search,…

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Video: Last Week in Local 8/26/19

Every week we bring you a brief 15-minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. Google’s KP Tests are A Hot Mess, Zero-Click Search, meh🤷 Last Week in…

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Video: Last Week in Local 8/19/19

Every week we bring you a brief 15-minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. Important Links from Last Week in Local – Zero-Click Search, LSA for Lawyers…

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Video: Last Week in Local 8/12/19

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. Last Week in Local for 8-12 – Grabby Grub Hub, Google’s Top…

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Video: Last Week in Local 8/5/19

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. Last Week in Local is now available as a podcast. Sign up…

Listen