Blog - Local University
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Categories Count in Google Places

Google has over a decade of searcher data that tells it which types of queries are related to which types of products and services. Therefore, the categories in which you place your company in its Google Places listing are critical to being found for the types of terms people typically use when searching for your […]

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Designing Business Location Website Pages, Part 2: Multiple Location Business

This is part two of a three-part series on creating the best business location landing pages for your website. Local search ranking factors put a strong trust signal on the location information your own website provides and we’ll explore how to best create your landing page design, experience and data for single location businesses, multi-location […]

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Designing Business Location Website Pages: Part One – Single Location Business

This is part one of a three-part series on creating the best business location landing pages for your website. Local search ranking factors put a strong trust signal on the location information your own website provides and we’ll explore how to best create your landing page design, experience and data for single location businesses, multi-location […]

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A Guide to Google Local Listing Page Identification

Google is in the midst of a massive migration of claimed business listings from the old Places Dashboard to the new Places for Business Dashboard. Simultaneously, they are apparently also in the midst of merging the new Places for Business Dashboard interface and functionality with the Google+ Page management interface … confusing on both a […]