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Google My Business Rolling Out New Direct Edit Experience

By Mike Blumenthal / August 13, 2020

Google My Business, as reported by 9 to 5 Google is now rolling out a new, improved, direct edit experience for editing your business profile. If you enter the phrase “My Business” in the search field of Google you are presented with your local listings (or a subset of them) that allows you to edit…

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Mike Blumenthal

Google Now Offering Fee Based Business Profile Enhancement to LSA Users

By Mike Blumenthal / July 22, 2020

Last year we saw Google send out a survey asking 1001 questions about monetization possibilities for the GMB and the business profile. Last week, we saw them hijacking Business Profiles and inserting Local Service Ad (LSA) call tracking numbers into the profiles. Now we now why; 1 + 1 = 50. Or rather, GMB +…

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Video: Last Week in Local 6/29/20

By Mike Blumenthal / June 29, 2020

Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search. ?️ Subscribe to the Podcast ? Subscribe to our YouTube Channel ? Subscribe to the…

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Video: Last Week in Local 6/22/20

By Mike Blumenthal / June 22, 2020

Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news, and tactical insights for anyone interested in Local Search. ?️ Subscribe to the Podcast ? Subscribe to our YouTube Channel ? Subscribe to the…

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Video: Last Week in Local 6/1/20

By Mike Blumenthal / June 1, 2020

Last Week in Local is a look back at the interesting and important articles from the previous week. It is 20-30 minutes long and covers critical industry trends, interesting local news and tactical insights for anyone interested in Local Search. ?️ Subscribe to the Podcast ? Subscribe to our YouTube Channel ? Subscribe to the LocalU/Sterling Sky Newsletter Please join…

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Covid Testing Data for Google Business Profiles Can Now be Submitted to Third Party

By Mike Blumenthal / May 8, 2020

Earlier in the week, we started seeing the visibility of Covid testing information on local business profiles on Google. Google has indicated that if you are an organization that is providing Covid testing at your location, you are now able to submit your testing information to CastLight Covid Testing Locator for vetting and if approved,…

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Google My Business Now Allows Physician to Add Telehealth Appointment & Covid Info Links to Profiles

By Mike Blumenthal / April 7, 2020

Google, in one more update to GMB for healthcare providers, now allows them to add a link for TeleMed Appointments as well as a link to Covid-19 related resources. These links will likely soon show in their Business Profiles. H/T to Erica Paige. Google has been rolling out a multitude of changes and updates to…

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Video: Last Week in Local 12/23/19

By Mike Blumenthal / December 23, 2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. https://youtu.be/0FN_XnFEuS4 Last Week in Local is now available as a podcast. Sign up here for your regular…

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Video: Last Week in Local 11/4/19

By Mike Blumenthal / November 4, 2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. https://youtu.be/tmAatVTKi74 Last Week in Local is now available as a podcast. Sign up here for your regular…

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Video: Last Week in Local 7/22/2019

By Mike Blumenthal / July 22, 2019

Every week we bring you a brief 15 minute video and the links of the best articles in Local Search. OK. It’s not always 15 minutes but we are never off by more than 10 minutes or so. https://youtu.be/4wiudS0_Kvk Important Links from Last Week in Local – Citations (Meh?), Mozcon, Google’s Suggested Answers in Q&A…

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