Blog - Local University

Ignoring Mobile? You’re Ignoring Half Your Local Prospects

[Ed. note: The following is a guest article written for Local U by Matt Marko of Progressive Insurance.] Many local businesses aren’t sure where to focus first with their online marketing, and insurance agencies are no exception. New research suggests that mobile optimization should be near the top of every small business’ priority list. A […]

5 Guys Burgers Store Locator

Designing Business Location Website Pages, Part 3: Mass Location Business With Store Locators

This is the final article of a three-part series on creating the best business location landing pages for your website. Local search ranking factors put a strong trust signal on the location information your own website provides and we’ll explore how to best create your landing page design, experience and data for single location businesses, […]