Local Search Archives - Page 17 of 25 - Local University

Google ‘More Reviews’ Links Removed From Knowledge Panel

Google has confirmed that the link to reviews from around the web, labeled “More Reviews,” has been removed from the Knowledge Panel in local search results. The feature was present in one form or another for many years and included links to most review sites. “Reviews from around the web” continue to show in the […]

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Google Cautions Against Local SEO Scams

Update 4/23/15: Google has updated their help file with additional information about these scams: Local SEO telephone scams claiming to be Google and targeting local businesses continue unabated. The pitch, promising to help fix your listing or rank you number one, ring into small business phone lines with the regularity of Big Ben, hour after hour, year after […]

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VIDEO: Are Driving Directions the New Reviews?

Google holds patents and has written a number of papers on using driving directions as a ranking factor in Local. They may or may not use them as a ranking signal, although it is an intriguing thought. Regardless, providing users a quick and ready way to improve user experience by sending them directly to Google Maps makes […]

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Your Google My Business Profile Image – The Most Important Image?

There probably isn’t an image of your business that gets seen more by potential customers and searchers than your Google My Business profile image. There isn’t a single image that has more impact on searcher’s behaviors. And there isn’t an image in the online world that is harder to “get right.” The profile image is […]

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A Guide to Google Mobile Local Pack Results

Last week, Google pushed its new, blue mobile local pack (previously seen on Android and Google Now) to the iPhone. As the world and Google goes mobile (and local), it makes sense to detail and name the various local pack results that we are now seeing in the mobile environment. For the most part, there […]

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No Easy Answers to Ranking Well in Local Search

Like most Local Search practitioners, those of us at LocalU are continually approached by businesses who ask for help in ranking better in the Google Local results. By Google Local results, I’m referring to the results in Google Maps, in the Local Packs that appear within the organic results and in the localized organic results. […]

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