Join Mike Blumenthal in this June 12 SMX interview with Andre Alpar of OnlineMarketingRockstars as he discusses the past, present and future of Google local search.
Today, Google is releasing a feature worldwide that allows a business to transfer the “heart” of its local data (verification, reviews, Map pin, location) from a verified Local Page to an existing Brand Page. This allows a business to now “upgrade” their Brand page (or any non-local page) to a full local page where it […]
Google Plus offers local businesses with a verified listing the option of adding what Google calls a custom URL for their local Plus page. My suggestion: Don’t use Google’s custom URL. If you need a memorable URL for your Plus page, create your own. One objective of online marketing is to control and increase the […]
Rochelle Mills of Valpak has been to the previous two Local U Advanced workshops in Seattle and — barring the limitations imposed by pending motherhood — will come to the third. When she keeps coming back and says things like, Hands down the best conference I’ve ever attended. Changed my career path! it makes us […]
Last year, I wrote a post pooh poohing the idea of link building to an SMB Google+ Page for local as an ill-conceived use of limited resources in most situations. Recently Anikait Chavan commented on that post which motivated me to revisit the idea of exactly how your Google+ Page for Local should fit into […]
In the forced march to social, Google has created a number of taxing issues and problems for both small businesses and searchers. One of the most egregious that deserves attention is Google’s insistence on sending searchers to a business’s empty Post page from a local search. Let me explain. In August, Google started to automatically […]