Mike Blumenthal

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Google Hangout: Video as a Content Strategy for Local Businesses

Roughly once a month we invite local experts to share their thoughts on marketing for local businesses. In November, Paul Sherland of IX Brand SEO, Will Scott of SearchInfluence, Don Campbell of GetFivestars and Tim Tevlin of Videoposts joined Mary Bowling & Mike Blumenthal. Unfortunately, due to Google complexities and our technical missteps, this Hangout […]

Video Deep Dive: SEO Snake Oil, Yelp, NPS, Southpark and Yelp’s Future

This is the ninth installment of our Deep Dive Into Local series. For the week ending 10/26/15, David Mihm, Mary Bowling and Mike Blumenthal shared their thoughts about the previous week in local. The complete video is posted in the Local U forums (paywall). In the second half of that video, they take a deeper […]