Local University - Search Marketing Seminars Created Specifically for Small Business Owners

Local Search & Internet Marketing Seminars

Who We Are

Local U brings together some of the top minds in local search, including representatives from Google Places and Bing Places. More about who's behind Local U >

What We Do

Local University covers a wide range of Internet Marketing topics, with a focus on Local Search Engine Optimization.  Simply put, we teach business owners and the agencies that serve them to thrive online. View our sample agenda > 

How We Teach

Through our in-person events, online video and blog discussion, we train business owners and marketers from coast to coast in the United States, Europe, Asia, and beyond. How you can learn from us > 

Targeting Hyper Local Customers with Paid Advertising

In my years as a marketer for small businesses, I’ve found that most eliminate paid advertising as a legitimate channel – both because of cost and targeting.  There’s a misconception among non-marketers who are trying to run businesses that PPC or CPC advertising is too broad reaching for a mom & pop establishment with one […]